Back

Investigation of the market and the catering for the general public in CSSR

Date of publication: June 15, 1968

Catalogue: ESOMAR Congress 1968

Authors: A. Alt, P. Pokorny

Abstract:

Extensive research has been carried out in 1966 in Czechoslovakia in the field of catering for the general public. The aim of this research was to lay down the conception of public catering for the period of time up to 1980. The purpose of the present study is not merely to state results obtained, but also to appraise methods applied in the course of the investigation concerning the catering for the general public and in a way to generalise social and psychological aspects of the problem as a whole, aspects, that come to light by this research.

A. Alt

Author

This is a long description of some author details.

P. Pokorny

Author

This is a long description of some author details.

  • PDF
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
×

Citation

Alt and Pokorny (1968a, June 15). Investigation of the market and the catering for the general public in CSSR. ANA - ESOMAR. Retrieved June 24, 2025, from


https://ana.esomar.org/documents/investigation-of-the-market-and-the-catering-for-the-general-public-in-cssr