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Is Reality a Hallucination?

Date of publication: July 5, 2024

Catalogue: North America 2024 - Innovation

Company: Native AI

Authors: Frank Pica, Michael Wright, Enes Gokce, Michael Nestrud

Abstract:

The human brain is truly a complex machine. Through rigorous testing and observation, scientists have begun to map neural connections and cognitive processes required to complete certain tasks. How humans respond to survey questions has been the subject of numerous studies over the past several decades. Market research is inextricably linked to the scientific fields of psychology and neuroscience.

Frank Pica

Author

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Michael Wright

Author

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Enes Gokce

Author

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Michael Nestrud

Author

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Citation

Pica, Wright, Gokce and Nestrud (2024a, July 05). Is Reality a Hallucination?. ANA - ESOMAR. Retrieved April 02, 2025, from


https://ana.esomar.org/documents/is-reality-a-hallucination-