Key performance indicators in the multi media environment
Abstract:
This paper provides an experimental design, where the calculation methods for the different media are used for all media and then compared. In this multimedia world, it is practical to have more key performance indicators available in order to describe different situations.The aim of this paper is to highlight the fact that worldwide multimedia measurement is not simply a question of measuring, but also and above all of analysing the measured data appropriately. The issue is to be able to render the media comparable, whilst also taking account of the differences in media usage.
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