In a company such as Regie Renault, the weight of studies carried out outside France is naturally important. Among these a large number are undertaken by our foreign branches in their particular countries. The studies to be discussed here will be those determined and directed by Central Services at Head Office. By taking as an example the 1984 Budget for Research the following allocation of resources can be established.
Catalogue: ESOMAR Congress 1988
Author: Daniel Leconte
September 1, 1988
Author: Jean Bigant
June 15, 1984
- This could also be of interest