Abstract:
This paper examines the market research profession in Britain from two view points: who we are at present and how we provide for the continuation of the species.
Date of publication: September 1, 1974
Authors: John A. Samuels, Peter Menneer
Abstract:
This paper examines the market research profession in Britain from two view points: who we are at present and how we provide for the continuation of the species.
This is a long description of some author details.
This is a long description of some author details.
Ilsley, C. (1989a, September 15). BRITAIN. ANA - ESOMAR. Retrieved September 12, 2024, from
https://ana.esomar.org/documents/britain
Haldane, I. R. (1966a, September 01). The selection of market research executives. ANA - ESOMAR. Retrieved September 12, 2024, from
https://ana.esomar.org/documents/the-selection-of-market-research-executives
Drake, Samuels and Penny (1981a, August 23). Britain at its best. ANA - ESOMAR. Retrieved September 12, 2024, from
https://ana.esomar.org/documents/britain-at-its-best
Type | Title | Authors |
---|---|---|
Fad and progress in motivation research | Authors: Herta Herzog | |
Methodological considerations regarding marketing research for consumer durable goods | Authors: Leif Holbaek-Hanssen | |
Service after sale and studies of market for business | Authors: Archibald Maddock Crossley | |
Some comments on the use of 3D and strip film | Authors: Henry Charles Briant | |
The "steps-and-parts" model for polling | Authors: Stuart Carter Dodd, Chahin Turabian | |
What are durable and capital goods? | Authors: N. H. Pearson | |
Advertising and marketing research (French) | Authors: Philippe De Vendeuvre | |
Consumers economic expectations and intentions as revealed by sample surveys | Authors: Henry Durant | |
Economic forecasts with special reference to field studies | Authors: Jan van Rees | |
Market research for petroleum products in the automotive field | Authors: D. Leerentveld |
Samuels and Menneer (1974a, September 01). Market research executives in Britain. ANA - ESOMAR. Retrieved September 12, 2024, from
https://ana.esomar.org/documents/britain-at-its-best