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Market researchers in Europe

Date of publication: June 15, 1972

Catalogue: The European Marketing Research Review 1972

Author: Werner Wyss

Abstract:

ESOMAR has carried out a survey of the scope and the organisation of market researchers in Europe. This was not a field survey, which, on grounds of cost, could not be contemplated, but a series of interviews by experts. The experts were ESOMAR's national representatives in 19 European countries.

Werner Wyss

Author

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Research Papers

The evolution of the market researcher

Catalogue: ESOMAR Congress 1975: Quality In Research

Author: Werner Wyss

Company: SCOPE Qualitative Research AG

August 1, 1975

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Citation

Wyss, W. (1975a, August 01). The evolution of the market researcher. ANA - ESOMAR. Retrieved December 02, 2023, from


https://ana.esomar.org/documents/the-evolution-of-the-market-researcher


Research Reports

Global Market Research 2013

Catalogue: Global Market Research

Author: ESOMAR B.V.

 

September 23, 2013

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Citation

B.V., E. (2013a, September 23). Global Market Research 2013. ANA - ESOMAR. Retrieved December 02, 2023, from


https://ana.esomar.org/documents/global-market-research-2013


Research Reports

Global Market Research 2010

Catalogue: Global Market Research

Author: ESOMAR B.V.

 

September 13, 2010

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Citation

B.V., E. (2010a, September 13). Global Market Research 2010. ANA - ESOMAR. Retrieved December 02, 2023, from


https://ana.esomar.org/documents/global-market-research-2010


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Citation

Wyss, W. (1972a, June 15). Market researchers in Europe. ANA - ESOMAR. Retrieved December 02, 2023, from


https://ana.esomar.org/documents/global-market-research-2010