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Market studies: How to have good return of money (French)

Date of publication: August 1, 1975

Catalogue: ESOMAR Congress 1975: Quality In Research

Authors: Leo Goldstein, Alain Zwilling

Abstract:

The following expose deals with the process of communicating results of commercial research, and more especially results concerning ad hoc studies. Here are considered only studies which are a momentary collaboration between the research buyer and the research agency (this excludes the services given by research departments and research agencies within the company).

Leo Goldstein

Author

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Alain Zwilling

Author

This is a long description of some author details.

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Research Papers

Market studies: How to have good return of money

Catalogue: ESOMAR Congress 1975: Quality In Research

Authors: Alain Zwilling, Leo Goldstein

 

August 1, 1975

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Citation

Zwilling and Goldstein (1975a, August 01). Market studies: How to have good return of money. ANA - ESOMAR. Retrieved January 02, 2025, from


https://ana.esomar.org/documents/market-studies-how-to-have-good-return-of-money


Research Papers

How to make good dough

Catalogue: ESOMAR Conference on Excellence in Consumer Insights 2004

Authors: Sinéad Twomey, Pia de Wit

Companies: Unilever, SKIM

April 18, 2004

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Citation

Twomey and de Wit (2004a, April 18). How to make good dough. ANA - ESOMAR. Retrieved January 02, 2025, from


https://ana.esomar.org/documents/how-to-make-good-dough


Research Papers

Money, money, money

Catalogue: Qualitative 2005

Authors: Fiona Jack, Greig Burnside

Company: Green Light International

November 13, 2005

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Citation

Jack and Burnside (2005a, November 13). Money, money, money. ANA - ESOMAR. Retrieved January 02, 2025, from


https://ana.esomar.org/documents/money-money-money


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Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
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Citation

Goldstein and Zwilling (1975a, August 01). Market studies: How to have good return of money (French). ANA - ESOMAR. Retrieved January 02, 2025, from


https://ana.esomar.org/documents/money-money-money