Matching pictures, matching expectations

Date of publication: June 15, 1998


This paper describes the Taylor Nelson AGB Picture Matching Technology (PMT) for identifying the program or channel being viewed on a television set. It outlines the structure of a field test conducted in Vancouver, Canada in late 1997/early 1998 to compare picture matching technology with the more conventional Frequency Measurement Technology (FMT). The results of the successful test are presented and discussed. The paper also describes and comments on the open and public character of the BBM Validation Test.

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