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Multi-methods cocktail

Date of publication: November 10, 2019

Catalogue: Fusion 2019

Company: Unravel Research

Author: Tom van Bommel

Abstract:

How do our brains experience Print, Digital, TV and Outdoor Advertising differently? In this talk, you'll discover the answer, based on a fusion of cutting edge technologies such as Eye Tracking, Virtual Reality and EEG neuroscience.

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