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New media

Date of publication: June 15, 1984

Catalogue: Seminar 1984: Media Research- Does It Really Affect Media Planning?

Author: Tony Twyman

Abstract:

This paper reviews new developments in the electronic media and to a lesser extent the print media and considers the new media areas which are emerging. The implications of these developments and new technology for future media research methodology and systems are discussed.

Tony Twyman

Author

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Research Papers

Media planning in New Zealand

Catalogue: Seminar 1984: Media Research- Does It Really Affect Media Planning?

Author: Brian J. Potter

 

June 15, 1984

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Citation

Potter, B. J. (1984a, June 15). Media planning in New Zealand. ANA - ESOMAR. Retrieved May 24, 2025, from


https://ana.esomar.org/documents/media-planning-in-new-zealand


Research Papers

New media audience measurement

Catalogue: The Worldwide Internet Seminar 1998

Authors: Steve Coffey, Tod Johnson

 

June 15, 1998

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Citation

Coffey and Johnson (1998a, June 15). New media audience measurement. ANA - ESOMAR. Retrieved May 24, 2025, from


https://ana.esomar.org/documents/new-media-audience-measurement


Research Papers

Trust in Media: The New Publishing Battleground

Catalogue: Trust and Transformation

Authors: Gonca Bubani, Duncan Southgate

Company: Kantar

July 28, 2021

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Citation

Bubani and Southgate (2021a, July 28). Trust in Media: The New Publishing Battleground. ANA - ESOMAR. Retrieved May 24, 2025, from


https://ana.esomar.org/documents/trust-in-media-the-new-publishing-battleground-11762


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Citation

Twyman, T. (1984a, June 15). New media. ANA - ESOMAR. Retrieved May 24, 2025, from


https://ana.esomar.org/documents/trust-in-media-the-new-publishing-battleground-11762