
Date of publication: October 8, 2006
Catalogue: Latin America 2006
Authors: Ivan Casas, Gonzalo Peña, Jose Sosa
Abstract:
This paper analyzes the main results of the online Product-Test eCMetrics carried out during the first quarter of 2006 to define the colors of Nokia's mobile line. The quantitative research study was performed in Argentina, Brazil, Chile, Colombia, Mexico and Venezuela.
This is a long description of some author details.
This is a long description of some author details.
This is a long description of some author details.
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Casas, Peña and Sosa (2006a, October 08). Nokia colors. ANA - ESOMAR. Retrieved June 02, 2025, from
https://ana.esomar.org/documents/nokia-colors