In developing scenarios, the four main areas generally considered are economics, technology, society, politics. Business is accustomed to relating the potential state of the economy to its operations in terms of business confidence; willingness and ability to invest; availability of finance; interest rates; inflation and so forth. Similarly, in areas of technological change, the technologies examined are generally competitive or complementary and are evaluated in terms of their feasibility, acceptability, cost, etc. These two areas can be related quite clearly to the functions of finance, investment, RSD and strategic planning.
Catalogue: Seminar 1980: Social Change Analysis As A Tool For Strategic Planning And Decision Making
Author: Roger Sargood
June 18, 1980
- This could also be of interest