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Online survey of online customers

Date of publication: June 15, 1999

Catalogue: ESOMAR Net Effects 1999

Authors: Jan Enander, Attila Sajti

Abstract:

The objective of this paper is to present the perspective of conducting a full-scale online customer survey on the Internet in this case based on the conditions involving Boxmau. Our aim as market researchers is to present both strategic and practical aspects of Web surveying and conditions under which this method for data collection could he used.

Jan Enander

Author

This is a long description of some author details.

Attila Sajti

Author

This is a long description of some author details.

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Enander and Sajti (1999a, June 15). Online survey of online customers. ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/online-community-platforms