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Present and future trends concerning residential property in the Federal Republic of Germany in view of the public attitude towards saving and financing (German)

Date of publication: June 15, 1982

Catalogue: ESOMAR Congress 1982: Fitting Research To Turbulent Times

Author: Rudiger Wiechers

Abstract:

Undoubtedly the housing and construction financing industry is an important segment of the national economy. Against the background of the sociological and economic changes taking place in the society of the Federal Republic in the 80s, manifold information on future trends and patterns of the public attitude must be gathered in order to enable enterprises to orientate their strategies accordingly.

Rudiger Wiechers

Author

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Citation

Wiechers, R. (1982a, June 15). Present and future trends concerning residential property in the Federal Republic of Germany in view of the public attitude towards saving and financing (German). ANA - ESOMAR. Retrieved June 24, 2025, from


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