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Pursuing the interface between technology and culture

Date of publication: June 15, 1986

Catalogue: ARF/ESOMAR/JMA Seminar 1986: Marketing, Advertising And Research

Author: Tadad Morimoto

Abstract:

I would like to take this opportunity to speak on some of our views concerning technology and culture, particularly corporate culture. I would also like to introduce an example of bringing a product to market based on this understanding.

Tadad Morimoto

Author

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Research Papers

The interface between medical and market research

Catalogue: Seminar 1977: Foresight Or Hindsight?

Author: A. Dubourg

Company: Abbott

March 1, 1977

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Citation

Dubourg, A. (1977a, March 01). The interface between medical and market research. ANA - ESOMAR. Retrieved June 03, 2025, from


https://ana.esomar.org/documents/the-interface-between-medical-and-market-research


Research Papers

The interaction between media, technology and youth

Catalogue: Latin America 2005

Author: Nora D'Alessio

 

October 23, 2005

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Citation

D'Alessio, N. (2005a, October 23). The interaction between media, technology and youth. ANA - ESOMAR. Retrieved June 03, 2025, from


https://ana.esomar.org/documents/the-interaction-between-media-technology-and-youth-6787


Research Papers

Innovative marketing between industrial civilization and culture

Catalogue: ESOMAR Congress 1972: Marketing In A Changing World

Authors: D. Bratina, G. Zanetti

 

September 1, 1972

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Bratina and Zanetti (1972a, September 01). Innovative marketing between industrial civilization and culture. ANA - ESOMAR. Retrieved June 03, 2025, from


https://ana.esomar.org/documents/innovative-marketing-between-industrial-civilization-and-culture


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Citation

Morimoto, T. (1986a, June 15). Pursuing the interface between technology and culture. ANA - ESOMAR. Retrieved June 03, 2025, from


https://ana.esomar.org/documents/innovative-marketing-between-industrial-civilization-and-culture