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Qualitative research for BP with oil fired central heating consumers

Date of publication: February 1, 1976

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

Abstract:

The purpose of the research study was to investigate the noticeable decline in recorded satisfaction by BP customers for the service provided by BP and its authorized distributors of central heating fuel. 

CRAM/Peter Cooper Archive

Author

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Research Reports

Qualitative research into OFCH customer's attitudes

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

 

March 1, 1978

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Citation

, C. (1978a, March 01). Qualitative research into OFCH customer's attitudes. ANA - ESOMAR. Retrieved September 22, 2023, from


https://ana.esomar.org/documents/qualitative-research-into-ofch-customer-s-attitudes


Research Reports

Pre-testing of the BP Heat advertising campaign for winter 76/77

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

 

November 1, 1976

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Citation

, C. (1976a, November 01). Pre-testing of the BP Heat advertising campaign for winter 76/77. ANA - ESOMAR. Retrieved September 22, 2023, from


https://ana.esomar.org/documents/pre-testing-of-the-bp-heat-advertising-campaign-for-winter-76-77


Research Reports

B.P. Pink Paraffin advertising pre-test research

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

 

November 1, 1976

×

Citation

, C. (1976a, November 01). B.P. Pink Paraffin advertising pre-test research. ANA - ESOMAR. Retrieved September 22, 2023, from


https://ana.esomar.org/documents/b-p-pink-paraffin-advertising-pre-test-research


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Citation

, C. (1976a, February 01). Qualitative research for BP with oil fired central heating consumers. ANA - ESOMAR. Retrieved September 22, 2023, from


https://ana.esomar.org/documents/b-p-pink-paraffin-advertising-pre-test-research