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Qualitative research into the Bank Station retail outlet

Date of publication: January 1, 1977

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

Abstract:

DSB Finance Ltd., is considering the development of a number of London Underground Station Sites. Before this can take place, however, a Market Research exercise was required in order to find out what types of outlet would be the most viable. The present report concerns an investigation of the Bank Station site, conducted on Wednesday, 26th January. 

CRAM/Peter Cooper Archive

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, C. (1977a, January 01). Qualitative research into the Bank Station retail outlet. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/applying-strategic-research-to-the-retail-area