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Qualitative research into yoghurt products

Date of publication: October 1, 1979

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

Abstract:

Four yoghurt based products have been identified as high priority projects for the desserts development programme and consumer research was required to help evaluate the overall potential of the yoghurt dessert area, and the potential of each of the products within this group.

CRAM/Peter Cooper Archive

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Citation

, C. (1979a, October 01). Qualitative research into yoghurt products. ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/qualitative-research-into-claret