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Reimagine innovation

Date of publication: September 23, 2018

Catalogue: Congress 2018

Company: Danone

Author: Dieter Deceuninck

Abstract:

A new people-centric approach combined with LIVE development of innovation allowed teams to come up with some disruptive innovations for Danone Waters (plain water & Aquadrinks) across key markets (Mexico, China, Indonesia, etc.).

Dieter Deceuninck

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Research Papers

Reimagine innovation

Catalogue: Congress 2018

Author: Dieter Deceuninck

Company: Danone

September 23, 2018

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Citation

Deceuninck, D. (2018a, September 23). Reimagine innovation. ANA - ESOMAR. Retrieved October 31, 2025, from


https://ana.esomar.org/documents/reimagine-innovation-9393


Research Papers

Real business innovation

Catalogue: Innovate 2010: Innovation Detonation

Authors: Oliver Skopec, Thomas Krüger

 

November 16, 2010

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Citation

Skopec and Krüger (2010a, November 16). Real business innovation. ANA - ESOMAR. Retrieved October 31, 2025, from


https://ana.esomar.org/documents/real-business-innovation


Research Papers

What drives innovation?

Catalogue: Innovate 2006

Authors: Leyla Namiranian, Gwen Smith Ishmael, Renee Hopkins Callahan

Company: Decision Analyst, Inc.

May 10, 2006

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Citation

Namiranian, Ishmael and Callahan (2006a, May 10). What drives innovation?. ANA - ESOMAR. Retrieved October 31, 2025, from


https://ana.esomar.org/documents/-what-drives-innovation-


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Citation

Deceuninck, D. (2018a, September 23). Reimagine innovation. ANA - ESOMAR. Retrieved October 31, 2025, from


https://ana.esomar.org/documents/-what-drives-innovation-