Research in communications media based on an attitudinal survey in a major subsidiary of a world ranking European multi-national

Date of publication: June 15, 1981

Author: Ray G. Howell

Abstract:

The paper will trace a critical path commencing with the outcome of post employment interviews through a research programme where every employee was given the opportunity to participate in a survey covering communications, attitude to work, involvement in company decisions, judgement of the employer from an environmental and financial point of view, suggestions for improvement, comments on aids, hindrances, etc.

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