Abstract:
Demand for ivory in China has risen dramatically in recent years due to rising affluence and travel. Ivory is traditionally being regarded as precious and prestigious. Our challenge is to make it socially undesirable and change consumer perceptions.
Research Papers
Research to the rescue
Catalogue: Asia Pacific 2018: Data Research Insights Vision Excellence
Authors: Chenyang Li, Wander Meijer
Company: GlobeScan Incorporated
May 13, 2018
Research Reports
Dettol advertising
Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
 
September 8, 1975
Videos
Feel nothing, do nothing
Catalogue: Congress 2013: Think Big
Authors: Orlando Wood, Koen De Vos
 
June 15, 2013
