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Research World (July/August 2000)

Date of publication: August 1, 2000

Catalogue: Research World 2000

Author: ESOMAR B.V.

Abstract:

Latin American economies sprang to life in the '90s, as witnessed by an unprecedented growth in consumption. John Price, from InfoAmericas, looks at what ended this spectacular gold rush and sheds some light at how to mine the rich marketing opportunities that still exist.

ESOMAR B.V.

Author

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Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
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Citation

B.V., E. (2000a, August 01). Research World (July/August 2000). ANA - ESOMAR. Retrieved June 24, 2025, from


https://ana.esomar.org/documents/research-world-july-august-2000-