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Research World (October 2011)

Date of publication: October 15, 2011

Catalogue: Research World 2011

Author: ESOMAR B.V.

Abstract:

In this issue we look at how the digital and mobile revolution is impacting consumer insights.

ESOMAR B.V.

Author

This is a long description of some author details.

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Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
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Citation

B.V., E. (2011a, October 15). Research World (October 2011). ANA - ESOMAR. Retrieved July 23, 2025, from


https://ana.esomar.org/documents/research-world-october-2011-