Weâve done the research, delivered the data and gleaned the insights but what is the return on investment? We look at how researchers can best work with their clients to ensure that the research really provides new and useful insights and enables them to develop products and services that exceed their customersâ expectations.
Catalogue: Big Data World 2017: Smart Data Integration
Author: Kyle Findlay
Company: KANTAR TNS Malaysia
November 20, 2017
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