Research World (September 2016)

Date of publication: September 15, 2016

Catalogue: Research World 2016

Author: ESOMAR B.V.

Abstract:

Our industry is expanding with new entrants. Data scientists, search engines, consultants are analyzing data while data comes from a huge range of new sources including 'wearables,' internet of things and many more. How do these diverse group of players view research, how do they contribute to our industry and do we all have the same view of what research is?

ESOMAR B.V.

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