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Empowering Innovation Through Disability Research

Date of publication: April 25, 2023

Catalogue: Latin America 2023

Author: Priscila Aramburu Mena

Abstract:

Inclusivity is an immense trend today. During the past few years, products and services like market research have embraced ethnicity, size, sexual preferences and even age in their efforts to promote inclusivity. Nevertheless, sadly, disability continues to be dangerously neglected, most likely because disability is an uncomfortable truth that can even demand from us to re-think the way of work.

Priscila Aramburu Mena

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Empowering Innovation Through Disability Research

Catalogue: Latin America 2023

Author: Priscila Aramburu Mena

Company: De La Riva Group

April 25, 2023

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Aramburu Mena, P. (2023a, April 25). Empowering Innovation Through Disability Research. ANA - ESOMAR. Retrieved December 21, 2024, from


https://ana.esomar.org/documents/serving-consumers-in-africa-with-purpose-led-brands


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Empowering Danone's innovation pipeline through search analytics

Catalogue: Congress 2023

Authors: Sophia Bulatova, Beste Demir

Companies: Kantar, Danone

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Bulatova and Demir (2023a, October 05). Empowering Danone's innovation pipeline through search analytics. ANA - ESOMAR. Retrieved December 21, 2024, from


https://ana.esomar.org/documents/empowering-danone-s-innovation-pipeline-through-search-analytics


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Schlack and Harkins (2010a, November 16). Customer-driven innovation through online communities. ANA - ESOMAR. Retrieved December 21, 2024, from


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Citation

Aramburu Mena, P. (2023a, April 25). Empowering Innovation Through Disability Research. ANA - ESOMAR. Retrieved December 21, 2024, from


https://ana.esomar.org/documents/customer-driven-innovation-through-online-communities