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Setting International Standards in How We As An Industry Measure Demographics

Date of publication: September 23, 2022

Catalogue: Congress 2022: 75th Anniversary

Companies: ESOMAR, Kantar

Authors: Jon Puleston, Judith Passingham

Abstract:

Progress report from a special ESOMAR working group set up to tackle this challenge

Jon Puleston

Author

This is a long description of some author details.

Judith Passingham

Author

This is a long description of some author details.

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Puleston, J. (1970a, January 01). Establishing International Standards for Measuring Demographics. ANA - ESOMAR. Retrieved March 17, 2025, from


https://ana.esomar.org/documents/establishing-international-standards-for-measuring-demographics


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Puleston and Passingham (2022a, September 23). Setting International Standards in How We As An Industry Measure Demographics. ANA - ESOMAR. Retrieved March 17, 2025, from


https://ana.esomar.org/documents/standards-for-sophisticated-international-research