Back

Some comments

Date of publication: June 15, 1971

Catalogue: Seminar 1971: Below-The-Line Activities

Author: M. Matthews

Abstract:

Comments about the contents of the Seminar "Below-the-line activities".

M. Matthews

Author

This is a long description of some author details.

Research Papers

An outline of below-the-line

Catalogue: Seminar 1971: Below-The-Line Activities

Author: John Knecht

 

May 19, 1971

×

Citation

Knecht, J. (1971a, May 19). An outline of below-the-line . ANA - ESOMAR. Retrieved June 05, 2023, from


https://ana.esomar.org/documents/an-outline-of-below-the-line-


Research Papers

The application of panel analysis to marketing activity

Catalogue: Seminar 1972: Panels

Author: Brian C. Pymont

 

June 15, 1972

×

Citation

Pymont, B. C. (1972a, June 15). The application of panel analysis to marketing activity. ANA - ESOMAR. Retrieved June 05, 2023, from


https://ana.esomar.org/documents/the-application-of-panel-analysis-to-marketing-activity


Research Papers

Towards the elimination of risk from investment in new products

Catalogue: ESOMAR Congress 1976: Research That Works For Today's Marketing Problems

Authors: D. Reay, Brian C. Pymont, Patrick G. M. Standen

 

September 1, 1976

×

Citation

Reay, Pymont and Standen (1976a, September 01). Towards the elimination of risk from investment in new products. ANA - ESOMAR. Retrieved June 05, 2023, from


https://ana.esomar.org/documents/towards-the-elimination-of-risk-from-investment-in-new-products


  • PDF
  • This could also be of interest
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
×

Citation

Matthews, M. (1971a, June 15). Some comments . ANA - ESOMAR. Retrieved June 05, 2023, from


https://ana.esomar.org/documents/towards-the-elimination-of-risk-from-investment-in-new-products