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Comments on subsidiary papers in Fishbein section

Date of publication: June 15, 1971

Catalogue: Seminar 1971: Translating Advanced Advertising Theories Into Research Reality

Author: Mary Tuck

Abstract:

The author comments some of the main points raised in the papers on Fishbein Theory.

Mary Tuck

Author

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Research Papers

Comments on papers: Session I

Catalogue: Seminar 1968: Market Research On Agriculture And Farmers

Author: K. W. Aspinall

Company: GSK

May 1, 1968

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Citation

Aspinall, K. W. (1968a, May 01). Comments on papers: Session I. ANA - ESOMAR. Retrieved June 30, 2025, from


https://ana.esomar.org/documents/comments-on-papers-


Research Papers

Comments on dr. Joyce's paper

Catalogue: Seminar 1971: Translating Advanced Advertising Theories Into Research Reality

Author: Mary Tuck

 

June 15, 1971

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Citation

Tuck, M. (1971a, June 15). Comments on dr. Joyce's paper. ANA - ESOMAR. Retrieved June 30, 2025, from


https://ana.esomar.org/documents/comments-on-dr-joyce-s-paper


Research Papers

Comments on papers: Session I

Catalogue: Seminar 1968: Market Research On Agriculture And Farmers

Author: G. Harrinston

 

May 1, 1968

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Citation

Harrinston, G. (1968a, May 01). Comments on papers: Session I. ANA - ESOMAR. Retrieved June 30, 2025, from


https://ana.esomar.org/documents/comments-on-papers


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Fad and progress in motivation research Authors: Herta Herzog
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Service after sale and studies of market for business Authors: Archibald Maddock Crossley
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The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
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Citation

Tuck, M. (1971a, June 15). Comments on subsidiary papers in Fishbein section. ANA - ESOMAR. Retrieved June 30, 2025, from


https://ana.esomar.org/documents/comments-on-papers