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Some thoughts of the past

Date of publication: June 1, 1978

Catalogue: Seminar 1978: The Business Of Advertising

Author: John Treasure

Abstract:

I am going to talk in a discursive way about a number of points that have occurred to me in connection with the various papers that have been presented to this seminar.

John Treasure

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Research Papers

Some thoughts on the future of marketing models

Catalogue: ESOMAR Congress 1976: Research That Works For Today's Marketing Problems

Author: Jagdish N. Sheth

 

September 1, 1976

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Citation

Sheth, J. N. (1976a, September 01). Some thoughts on the future of marketing models. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/some-thoughts-on-the-future-of-marketing-models


Research Papers

The prognosis of the past and remembrance of the future

Catalogue: Latin America 2001

Author: Alejandro Garnica Andrade

 

May 1, 2001

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Citation

Andrade, A. G. (2001a, May 01). The prognosis of the past and remembrance of the future. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/the-prognosis-of-the-past-and-remembrance-of-the-future


Research Papers

Some conclusions of the seminar

Catalogue: Seminar 1974: Managing Market Research As A Business

Author: Julia Ann Burdus

 

May 1, 1974

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Citation

Burdus, J. (1974a, May 01). Some conclusions of the seminar. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/some-conclusions-of-the-seminar


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Economic forecasts with special reference to field studies Authors: Jan van Rees
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Citation

Treasure, J. (1978a, June 01). Some thoughts of the past. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/some-conclusions-of-the-seminar