Back

Summary report on additional opticians' group and conclusions for all five groups

Date of publication: October 1, 1976

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

Abstract:

Qualitative research was carried out for Optrex to investigate the potential market for a new hard leans. This report is a summary of the latter two groups and is followed by conclusions that are derived from all five groups. 

CRAM/Peter Cooper Archive

Author

This is a long description of some author details.

  • PDF
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
×

Citation

, C. (1976a, October 01). Summary report on additional opticians' group and conclusions for all five groups. ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/summary-report-on-additional-opticians-group-and-conclusions-for-all-five-groups