Back

Synthetic Data in Marketing Studies

Date of publication: October 1, 2024

Catalogue: Congress 2024

Authors: Samuel Cohen, Thomas Duhard

Abstract:

Samuel Cohen

Author

This is a long description of some author details.

Thomas Duhard

Author

This is a long description of some author details.

This could also be of interest:

Research Papers

Synthetic Data in Marketing Studies

Catalogue: Congress 2024

Authors: Samuel Cohen, Thomas Duhard

Companies: IFOP, Fairgen

January 1, 1970

×

Citation

Cohen and Duhard (1970a, January 01). Synthetic Data in Marketing Studies . ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/synthetic-data-in-marketing-studies-

Synthetic Data in LATAM - Does it Deliver New Solutions?

Catalogue: LATAM 2025

Author:

 

April 1, 2025

×

Citation

(2025a, April 01). Synthetic Data in LATAM - Does it Deliver New Solutions?. ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/synthetic-data-in-latam---does-it-deliver-new-solutions-

Can We Trust Synthetic Personas?

Catalogue: LATAM 2025

Author:

 

April 1, 2025

×

Citation

(2025a, April 01). Can We Trust Synthetic Personas?. ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/can-we-trust-synthetic-personas-


  • Video
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
×

Citation

Cohen and Duhard (2024a, October 01). Synthetic Data in Marketing Studies . ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/can-we-trust-synthetic-personas-