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The Daphne language and its use in market studies

Date of publication: June 15, 1968

Catalogue: ESOMAR Congress 1968

Authors: G. Letellier, P. Mathelot

Abstract:

DAPHNE is a programming language for file analysis. Most of the operations currently used in file analysis can be easily programmed in DAPHNE. Among these operations are percentages, valuation, selection, editing and output of the results. This paper aims at describing the general features of this language and of the associated data processing. It also shows the value of such a tool for all firms, irrespective of whether they are specialists in survey analysis and file manipulation.

G. Letellier

Author

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P. Mathelot

Author

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Research Papers

The Daphne language and its use in market studies (French)

Catalogue: ESOMAR Congress 1968

Authors: G. Letellier, P. Mathelot

 

June 15, 1968

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Citation

Letellier and Mathelot (1968a, June 15). The Daphne language and its use in market studies (French). ANA - ESOMAR. Retrieved May 14, 2025, from


https://ana.esomar.org/documents/the-daphne-language-and-its-use-in-market-studies-french-


Research Papers

Why we have to change the language of market research

Catalogue: ESOMAR Congress 2002: Consolidation Or Renewal?

Authors: Monty Alexander, Virginia Valentine

 

September 22, 2002

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Citation

Alexander and Valentine (2002a, September 22). Why we have to change the language of market research . ANA - ESOMAR. Retrieved May 14, 2025, from


https://ana.esomar.org/documents/why-we-have-to-change-the-language-of-market-research-


Research Papers

The language barrier

Catalogue: Seminar 1985: Assessing And Improving The Quality Of Financial Services

Authors: Glllian Laidlaw, Kate Willis

Company: Ogilvy

February 1, 1985

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Citation

Laidlaw and Willis (1985a, February 01). The language barrier. ANA - ESOMAR. Retrieved May 14, 2025, from


https://ana.esomar.org/documents/the-language-barrier


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Citation

Letellier and Mathelot (1968a, June 15). The Daphne language and its use in market studies. ANA - ESOMAR. Retrieved May 14, 2025, from


https://ana.esomar.org/documents/the-language-barrier