Abstract:

When it comes to financial management, people live between the emotions of 'hope' and 'fear'. The Financial Intelligence 'FQ' test is an online study designed to measure financial literacy and emotions, and how this influences attitude, behaviour and emotional wellbeing. Conducted in 12 countries, it proves that a financial services company that empowers and educates its customers will help them to both overcome some of the 'fear' and to make better financial decisions for themselves at the same time.