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The future of the industry in the region

Date of publication: May 4, 2003

Catalogue: Latin America 2003

Author: Jorge García-González

Abstract:

This paper describes the current situation in terms of industry consolidation in the region, the reasons for buying and the reasons for selling research companies. It also describes one of the most adequate valuation methods and discusses the pitfalls involved in the valuation process.

Jorge García-González

Author

This is a long description of some author details.

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Citation

García-González, J. (2003a, May 04). The future of the industry in the region . ANA - ESOMAR. Retrieved May 10, 2025, from


https://ana.esomar.org/documents/the-future-of-the-industry-in-the-region-