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The impact of consolidation on the research industry

Date of publication: September 22, 2002

Catalogue: ESOMAR Congress 2002: Consolidation Or Renewal?

Company: Transition Strategies Corporation

Author: Michael Mitrano

Abstract:

This paper examines changes in ownership concentration in the research industry, using market share as a metric. It first examines changes in the aggregate share held by the largest companies, both globally and in major markets. It then identifies companies that have been gaining worldwide share during the past five years and traces their growth.

Michael Mitrano

Author

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Citation

Mitrano, M. (2002a, September 22). The impact of consolidation on the research industry. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/the-impact-of-consolidation-on-the-research-industry