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The revolution in Audience Attention Measurement

Date of publication: October 5, 2023

Catalogue: Congress 2023

Company: Affectiva

Author: Graham Page

Abstract:

Graham Page

Author

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Research Papers

The creative heresy in audience measurement

Catalogue: ESOMAR/ARF WAM Conference 2005: Outdoor/Out-of-Home

Authors: Erwin Ephron, Joseph C. Philport

 

June 20, 2005

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Citation

Ephron and Philport (2005a, June 20). The creative heresy in audience measurement. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-creative-heresy-in-audience-measurement


Research Papers

Towards full diary audience measurement

Catalogue: ESOMAR/ARF WAM Conference 2002: Radio

Authors: Johan Schockaert, Jean Pascal Robiéfroid

 

June 14, 2002

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Citation

Schockaert and Robiéfroid (2002a, June 14). Towards full diary audience measurement . ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/towards-full-diary-audience-measurement-


Research Papers

TV audience measurement validation

Catalogue: Seminar 1990: The Quality Of Media Information

Authors: Dominique Scaglia, Jacques Braun

Company: Mediametrie

June 15, 1990

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Citation

Scaglia and Braun (1990a, June 15). TV audience measurement validation. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/tv-audience-measurement-validation


  • Video
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
Research and decision Authors: H. S. Rich, J. S. Smith
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Citation

Page, G. (2023a, October 05). The revolution in Audience Attention Measurement. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/tv-audience-measurement-validation