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The shift to the era of the wired consumer

Date of publication: January 1, 1997

Catalogue: Seminar 1997: Do we control IT or are we IT's slave?

Author: Edward O'Hara

Abstract:

The lines are blurring among four huge industries: computers, consumer electronics, communications and entertainment. The relentless spread of digital electronics-converting information, sound, video, text, and images into a single stream of ones and zeros that can be decoded by similar electronic hardware is setting up competition, forcing strange alliances and undermining once lucrative businesses. The Wall Street Journal, February 18,1992

Edward O'Hara

Author

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Research Papers

Ask a cyberquestion!

Catalogue: ESOMAR Congress 1997: Learning From The Future

Author: David Pring

 

September 1, 1997

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Citation

Pring, D. (1997a, September 01). Ask a cyberquestion! . ANA - ESOMAR. Retrieved December 09, 2023, from


https://ana.esomar.org/documents/ask-a-cyberquestion--5077


Research Papers

Data warehousing

Catalogue: ESOMAR Congress 1997: Learning From The Future

Author: Edward O'Hara

 

September 1, 1997

×

Citation

O'Hara, E. (1997a, September 01). Data warehousing . ANA - ESOMAR. Retrieved December 09, 2023, from


https://ana.esomar.org/documents/data-warehousing-


Research Papers

Ask a cyberquestion!

Catalogue: New Monograph Series Vol.8: International Marketing Research

Author: David Pring

 

September 1, 1999

×

Citation

Pring, D. (1999a, September 01). Ask a cyberquestion! . ANA - ESOMAR. Retrieved December 09, 2023, from


https://ana.esomar.org/documents/ask-a-cyberquestion-


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Citation

O'Hara, E. (1997a, January 01). The shift to the era of the wired consumer . ANA - ESOMAR. Retrieved December 09, 2023, from


https://ana.esomar.org/documents/ask-a-cyberquestion-