Abstract:
This paper reviews key issues of the industry consolidation process which has reshaped the landscape, describe the failure rates observed and state the key dimensions that should be carefully considered in order to reduce these risks.
Date of publication: September 14, 2003
Author: Jorge GarcÃa-González
Abstract:
This paper reviews key issues of the industry consolidation process which has reshaped the landscape, describe the failure rates observed and state the key dimensions that should be carefully considered in order to reduce these risks.
This is a long description of some author details.
Karkera and Raval (2001a, April 01). Mergers and acquisition . ANA - ESOMAR. Retrieved April 19, 2024, from
https://ana.esomar.org/documents/mergers-and-acquisition-
Steinberg, N. (1969a, June 15). A marketing approach of a merger. ANA - ESOMAR. Retrieved April 19, 2024, from
https://ana.esomar.org/documents/a-marketing-approach-of-a-merger
Steinberg, N. (1969a, June 15). A marketing approach of a merger (French). ANA - ESOMAR. Retrieved April 19, 2024, from
https://ana.esomar.org/documents/a-marketing-approach-of-a-merger-french-
Type | Title | Authors |
---|---|---|
Fad and progress in motivation research | Authors: Herta Herzog | |
Methodological considerations regarding marketing research for consumer durable goods | Authors: Leif Holbaek-Hanssen | |
Service after sale and studies of market for business | Authors: Archibald Maddock Crossley | |
Some comments on the use of 3D and strip film | Authors: Henry Charles Briant | |
The "steps-and-parts" model for polling | Authors: Stuart Carter Dodd, Chahin Turabian | |
What are durable and capital goods? | Authors: N. H. Pearson | |
Advertising and marketing research (French) | Authors: Philippe De Vendeuvre | |
Consumers economic expectations and intentions as revealed by sample surveys | Authors: Henry Durant | |
Economic forecasts with special reference to field studies | Authors: Jan van Rees | |
Market research for petroleum products in the automotive field | Authors: D. Leerentveld |
GarcÃa-González, J. (2003a, September 14). The ten commandments for a successful merger and acquisition in marketing research . ANA - ESOMAR. Retrieved April 19, 2024, from
https://ana.esomar.org/documents/a-marketing-approach-of-a-merger-french-