Abstract:
Why does GIRA recommend the development of specific products aimed at satisfying individual requirements, instead of manufacturing mass products attempting to satisfy the needs of the average consumer?
Date of publication: June 4, 1986
Author: Jacques Belay
Abstract:
Why does GIRA recommend the development of specific products aimed at satisfying individual requirements, instead of manufacturing mass products attempting to satisfy the needs of the average consumer?
This is a long description of some author details.
Melchers, C. B. (1990a, September 01). New consumption trends. ANA - ESOMAR. Retrieved April 26, 2024, from
https://ana.esomar.org/documents/new-consumption-trends
Boggia, R. (1991a, June 15). Values and trends of the over 50's in Europe. ANA - ESOMAR. Retrieved April 26, 2024, from
https://ana.esomar.org/documents/values-and-trends-of-the-over-50-s-in-europe
Melchers, C. B. (1990a, September 01). New consumption trends (German). ANA - ESOMAR. Retrieved April 26, 2024, from
https://ana.esomar.org/documents/new-consumption-trends-german-
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Belay, J. (1986a, June 04). Trends in the consumption environment in Europe. ANA - ESOMAR. Retrieved April 26, 2024, from
https://ana.esomar.org/documents/new-consumption-trends-german-