Abstract:
The world is currently facing the largest refugee crisis since World War II. At the same time, refugees have negative connotations, with the European publicâs propensity to help being on shaky ground. In this paper, we therefore investigate whether increasing public education of the refugee crisis by tackling the most prevalent barriers to support with targeted communication can positively influence a change in public attitudes and behaviours. In doing so, we seek to advise key stakeholders (governments, media and non-profitable organisations) on how to most effectively communicate to the European public about the refugee crisis, in order to increase positive perceptions and drive affirmative action.
Research Papers
Turning a corner on negative perceptions of refugees in Europe
Catalogue: Congress 2017: Visionary
Authors: Samantha Bond, Patricia Dominguez, Nijat Mammadbayli
Company: SKIM
September 6, 2017
Magazines
Research World (November-December 2015)
Catalogue: Research World 2015
Author: ESOMAR B.V.
 
December 15, 2015
Magazines
Research World (December 2017)
Catalogue: Research World 2017
Author: ESOMAR B.V.
 
December 16, 2017
