It is the intention of ESOMAR to increase its value to Research Users. To this end, ESOMAR has created a "Users' Working Party". Since this group and its efforts are in their infancy, it seems advantageous to shortly review the "Background" birth before going into the "Current Status" and recommendations for the "Future" as developed by this years Users' Working Party.
Author: Mary Goodyear
June 15, 1993
- This could also be of interest