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Veno's television commercial research

Date of publication: April 1, 1976

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

Abstract:

The objectives of this research were to evaluate consumers' reactions to these films, in an area (London) where 'Bride's Day' had been on air last year and the 'Singing Family' had been shown this year, and an area (Brighton) where the 15-second 'Singing Family' films had been on the air for two years.

CRAM/Peter Cooper Archive

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Research Reports

Veno's honey & lemon commercial research

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

 

June 1, 1971

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Citation

, C. (1971a, June 01). Veno's honey & lemon commercial research . ANA - ESOMAR. Retrieved December 01, 2023, from


https://ana.esomar.org/documents/veno-s-honey-lemon-commercial-research-


Research Reports

Qualitative research on Mac throat lozenges

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

 

July 1, 1970

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Citation

, C. (1970a, July 01). Qualitative research on Mac throat lozenges. ANA - ESOMAR. Retrieved December 01, 2023, from


https://ana.esomar.org/documents/qualitative-research-on-mac-throat-lozenges


Research Reports

Qualitative research on Project Libra

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

 

February 1, 1976

×

Citation

, C. (1976a, February 01). Qualitative research on Project Libra. ANA - ESOMAR. Retrieved December 01, 2023, from


https://ana.esomar.org/documents/qualitative-research-on-project-libra


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Citation

, C. (1976a, April 01). Veno's television commercial research. ANA - ESOMAR. Retrieved December 01, 2023, from


https://ana.esomar.org/documents/qualitative-research-on-project-libra