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Walnut Whip attitude research

Date of publication: June 1, 1977

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

Abstract:

The general objectives of this research were to update knowledge about attitudes to Walnut Whip, covering price, advertising, and packaging. The research was required to ascertain current attitudes to the brand and to identify the reasons for any recent changes in consumer attitudes.

CRAM/Peter Cooper Archive

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Research Reports

Advertising research on 'Inside Walnut Whip'

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

 

March 1, 1976

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Citation

, C. (1976a, March 01). Advertising research on 'Inside Walnut Whip'. ANA - ESOMAR. Retrieved July 14, 2025, from


https://ana.esomar.org/documents/advertising-research-on-inside-walnut-whip-


Research Reports

Research into attitudes to Walnut Whip

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

 

September 18, 1975

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Citation

, C. (1975a, September 18). Research into attitudes to Walnut Whip. ANA - ESOMAR. Retrieved July 14, 2025, from


https://ana.esomar.org/documents/research-into-attitudes-to-walnut-whip


Research Reports

Research on Walnut Whip

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

 

April 11, 1972

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Citation

, C. (1972a, April 11). Research on Walnut Whip. ANA - ESOMAR. Retrieved July 14, 2025, from


https://ana.esomar.org/documents/research-on-walnut-whip


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×

Citation

, C. (1977a, June 01). Walnut Whip attitude research. ANA - ESOMAR. Retrieved July 14, 2025, from


https://ana.esomar.org/documents/research-on-walnut-whip