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Welcome to ESOMAR Congress 2016- #WOW

Date of publication: June 15, 2016

Catalogue: Congress 2016: #WOW

Authors: Finn Raben, Melanie Courtright, Jackie Lorch, Laurent Florès

Abstract:

Opening ceremony at the ESOMAR 69th annual Congress in New Orleans.

Finn Raben

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Melanie Courtright

Author

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Jackie Lorch

Author

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Laurent Florès

Author

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  • Video
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
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Citation

Raben, Courtright, Lorch and Florès (2016a, June 15). Welcome to ESOMAR Congress 2016- #WOW. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/welcome-to-esomar-congress-2016--wow