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Yesterday, Today, & Tomorrow: Building a digital-first agency

Date of publication: January 20, 2022

Catalogue: Webinars 2022

Company: Behaviorally

Authors: Alex Hunt, Crispin Beale, Kristin Luck

Abstract:

What's it about?

To mark the 50th anniversary of Behaviorally, the market leader for driving shopper growth, Alex Hunt (CEO) and Crispin Beale (President) sit down with Kristin Luck (Founder of Scalehouse and President of ESOMAR)

What's in it for me?

We will discuss:

  • what 50 years of learnings have taught us about shopper behavior 
  • ways in which the disruptive forces of technology have underpinned Behaviorally?s transformation into a digital-first player
  • the capabilities that will differentiate Behaviorally, and others who create and deliver value through insights, for the next 50 years

Who is this for?

All those interested in shopper behaviour and building a digital first agency

Alex Hunt

Author

This is a long description of some author details.

Crispin Beale

Author

This is a long description of some author details.

Kristin Luck

Author

This is a long description of some author details.

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Research Papers

Not born yesterday

Catalogue: ESOMAR Congress 1982: Fitting Research To Turbulent Times

Author: David Cocks

 

June 15, 1982

×

Citation

Cocks, D. (1982a, June 15). Not born yesterday. ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/not-born-yesterday


Magazines

Marketing and research today (November 1997)

Catalogue: Marketing and Research Today

Author: ESOMAR B.V.

 

November 1, 1997

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Citation

B.V., E. (1997a, November 01). Marketing and research today (November 1997). ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/marketing-and-research-today-november-1997-


Magazines

Marketing and research today (August 1991)

Catalogue: Marketing and Research Today

Author: ESOMAR B.V.

 

August 1, 1991

×

Citation

B.V., E. (1991a, August 01). Marketing and research today (August 1991). ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/marketing-and-research-today-august-1991-


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Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
Research and decision Authors: H. S. Rich, J. S. Smith
×

Citation

Hunt, Beale and Luck (2022a, January 20). Yesterday, Today, & Tomorrow: Building a digital-first agency. ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/marketing-and-research-today-august-1991-