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Yorkie commercial research

Date of publication: June 1, 1976

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

Abstract:

The objectives of the research were to examine reactions to the new Yorkie commercial, with a view to providing guidelines for future advertising development. 

CRAM/Peter Cooper Archive

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Catalogue: CRAM/Peter Cooper Archive Collection

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November 1, 1977

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Citation

, C. (1977a, November 01). Qualitative research on Yorkie. ANA - ESOMAR. Retrieved March 23, 2025, from


https://ana.esomar.org/documents/qualitative-research-on-yorkie


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Makin commercial research

Catalogue: CRAM/Peter Cooper Archive Collection

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December 6, 1974

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Citation

, C. (1974a, December 06). Makin commercial research. ANA - ESOMAR. Retrieved March 23, 2025, from


https://ana.esomar.org/documents/makin-commercial-research


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Nutty commercial research

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

 

April 1, 1978

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Citation

, C. (1978a, April 01). Nutty commercial research. ANA - ESOMAR. Retrieved March 23, 2025, from


https://ana.esomar.org/documents/nutty-commercial-research


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Citation

, C. (1976a, June 01). Yorkie commercial research. ANA - ESOMAR. Retrieved March 23, 2025, from


https://ana.esomar.org/documents/nutty-commercial-research