"Who is who" with behavioural data

Date of publication: November 7, 2017


This paper presents a completely new approach to overcome the user identification problem: separating individual's navigation by means of an algorithm that just looks at the data. As it will be shown, succeeding in doing so is only possible if browsing information is a personal trait, something unique that unequivocally identifies each individual the same way a fingerprint does (PII).

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