Abstract:
The following is a report on a method to select interviewers. According to the variety of interviewer effects and errors caused by Interviewers this method had to follow a multidimensional conception. It was designed to allow: 1. A proper selection of best fit applicants; 2. A comparison of test results with actual performance.
Research Papers
The media-product survey is not a panacea! (French)
Catalogue: ESOMAR/WAPOR Congress 1969
Author: Marcel Marc
 
June 15, 1969
Magazines
Revue Française du Marketing (Décembre 2006)
Catalogue: ADETEM: Revue Française du Marketing
Author: ADETEM
Company: ADETEM
December 1, 2006
Magazines
Revue Française du Marketing (Février 2007)
Catalogue: ADETEM: Revue Française du Marketing
Author: ADETEM
Company: ADETEM
February 1, 2007
