Abstract:
Disability affects one billion people or approx. 15% of the global population. By ignoring these voices, we limit the reach of our products and undermine the representativeness of our surveys. At Microsoft, our mission is to empower every person and every organization on the planet to achieve more. As market researchers at Microsoft, our goal is to ensure every survey we send designed with accessibility in mind so that the voice of every respondent can be heard.
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